Industrial Software Nobody Needs Training For.
Interfaces, portals and apps for machines, plants and connected devices – designed so operators, technicians and customers get along without a manual.
- Experience with machine control, IoT and monitoring software
- Tests with real operators – on the shop floor, too
- A design system your developers can adopt directly

Where Industrial Software Costs Time
Training instead of using
New staff need days before they can operate the software safely. Operating errors cost time, material and nerves.
Grown interfaces
Every release added features, nobody cleaned up. Machine, portal and app look like they come from three different companies.
No UX capacity
Your team is strong on engineering, but nobody has time to clarify workflows with users. Decisions are made on gut feeling.
What I Do for You
UX analysis & user tests
Understand workflows on site, test with operators, rank weak spots by impact.
Learn moreConcept & prototype
Clickable prototypes before a single line of code – decisions based on tests.
Learn moreUI & design system
One system for machine, portal and app: components your developers use directly.
Learn moreImplementation
Design, project management and acceptance with us, development with trusted partners – or handover to your team.
Learn more
Industrial Projects
Projects Roland Fraunberger worked on – partly as an employee, partly freelance.
Fronius · 2015–2021Photovoltaic MonitoringMonitoring platform for photovoltaic systems
TGW Logistics · 2009–2015Palletizing SystemWarehouse Management System for automated palletizing
RBT · 2022-2024Telematics SoftwareFleet management for construction machinery: software, three native apps and website from a single source
Free AI check
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How We Work Together
- 1
Get to know
We clarify product, users and goals – on site or by video. Free.
- 2
Analysis
I look at your software and workflows, talk to users and show where things get stuck.
- 3
Concept & design
Prototype, tests and design system – aligned with your team in short rounds.
- 4
Handover & support
Clean handover to development and support through to release.

Roland Fraunberger Is Behind TraunDesign.
Founder & UX/UI Designer
Designing since 1998, Mag. (FH) in MultiMediaArt. 20+ years of UX for digital products – partly employed, partly freelance, including for Fronius, TGW Logistics and Dynatrace. Today you work with me directly: no handing off, with trusted partners for development.
- 20+ years of design
- 100+ projects
- Lambach, Upper Austria
Common Questions from Industry
Yes, that is the norm. I deliver concepts, prototypes and design system so your team can implement them directly – and I stay in close contact with development and product management.
Yes. At TGW and ESA it was about controlling and monitoring plants, at Fronius and RBT about monitoring portals and apps for connected devices.
A non-disclosure agreement goes without saying. Work in progress stays with you; only what you approve gets published.
After the first conversation you get a written offer – a fixed price for clearly defined packages, time and materials for ongoing support.
Gladly – user tests on the shop floor often bring the most insight. I am based in Lambach, Upper Austria; in between we align by video.
Where Do You Still Have to Explain?
30 minutes: together we look at where your users get stuck. Free and non-binding.
Response within 24 hours