Website & Google Ads2026
Atlantis Qualidive
New website and Google Ads setup for Austria's first river diving base at the Traunfall
All content is public. No confidential information is disclosed. All rights belong to the respective owners.
Challenge
The old WordPress site mixed the diver and family offers and embedded booking in three different ways – while booking happens on the phone. On top of that, construction work on the river restricts some tours and has to be communicated honestly.
Solution
Two clearly separated product worlds (river diving and scuben), tour pages with length, time in the water and a photo gallery, a single booking path via the existing Regiondo system and a fixed booking bar on mobile. “What's on right now” openly shows which tours are running. Built as a fast static site without plugins. The Google Ads campaigns mirror exactly this structure: a dedicated landing page per audience and ad copy in Franky's direct, informal tone.
Project Insights
Project Highlights
Two product worlds: river diving for certified divers, scuben for everyone from age 8
Tour pages with key facts, photo gallery and direct online booking via Regiondo
Mobile first: image on top, text below, fixed booking bar, swipeable tours
“What's on right now”: honest status of which tours run during the construction work
Flora & fauna of the Lower Traun as a field guide – the Natura 2000 area as added value
Google Ads: starter campaign families + divers, 8 expansion campaigns, keywords, ads, negative lists, conversion tracking
Services
Project Duration
Project
Year
2026
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